Use social media to inspire and to love people. This should not be a place to incite jealousy or any other ill behaviors. So don't brag about things on social media.
One, they see the clothes you are wearing, and two, they notice the cars you are driving. Most people will drive an average car. That is the way to fit into regular society.
This is a rule that a lot of people talk about. If you were to reveal your income as something crazy high, people could see you as a target.
You put things in index funds on some excellent diversification, put a percentage in real estate, and find other assets to help you out.